Gibraltar, 6th July 2018 – BetVictor, one of Europe’s leading online gaming companies, today announces the launch of its in-house developed Real-Time Automated Marketing Platform – RAMP. This first in market solution, designed to provide a seamless tool to foster interaction with customers more effectively and in real-time, enables consumers to receive personalised campaigns and promotions through email, SMS, push notification and other communication channels.

BetVictor launches RAMP - a first in market marketing automation platformWith its new marketing automation platform, BetVictor can analyse their customer trends and behaviour to create tailored campaigns and promotions suited to them via a single interface. As one of the most intuitive marketing tools in the industry, RAMP has the ability to create cross-channel campaigns in all languages and in a fully automated way within seconds.

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