Text message marketing is one of the more effective ways for small businesses to reach a targeted audience of interested consumers. It is also referred to as short message service (SMS) or Group Texting, and it stands as one of the most cost-efficient ways for a small business to strengthen the bond with its customers.
Group texting is extremely effective, but it is more effective for certain types of businesses. For example, retail stores and restaurants can get an immediate response from text messaging out coupons or special offers. If you can find a way to benefit from text marketing for your business, then you will see results that will grow your bottom line.
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Building a Text List
It is estimated that 80 percent of adults access the Internet through their smartphones and