PLEASANT HILL, CA, July 23, 2018 (GLOBE NEWSWIRE) — Textmunication Holdings, Inc. (OTC PINK: TXHD; OTC PINK: TXHDD), a cloud-based mobile SMS marketing platform provider, has begun the process of developing its Rich Communication Services (RCS) solution for the health and fitness, beauty salon, entertainment and hospitality verticals. Textmunication is working with its mobile messaging partner, OpenMarket, to develop use case mock-ups, demonstrations and market trials for selected test clients. Textmunication expects to fully launch RCS on its â€œSmart Automated Messagingâ€� platform in early 2019.
RCS is seen as a successor to SMS and supports rich media content, hot buttons, video and other features. It has strong support from the mobile industry body GSMA, which predicts 86 percent of smartphones will be RCS-enabled by 2020 and the market could be worth as much as $74 billion. The popularity of â€œover the topâ€� (OTT) applications like WhatsApp, Skype